Privacy Policy

Welcome to Perez Digital (“Perez Digital”, “we”, “our” or “us”).
Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose and protect your personal information when you:

→ Visit our website: www.perezdigital.co.za

→ Use our services

→ Communicate with us by email, phone or online forms

By using our website or services, you agree to this Privacy Policy. If you do not agree, please do not use our website or services.

Who We Are

Perez Digital is a digital marketing service provider based in Cape Town, South Africa, offering website design, SEO, paid advertising, social media management and related digital services to small businesses and growing brands.

For the purposes of this policy, Perez Digital is the responsible party (data controller) for the personal information we process.

Information We Collect

We collect both personal information and non-personal information to operate our business, deliver services and improve your experience.

Personal Information

“Personal information” means any information that can identify you or your business. This may include:

  • Identity Information:
    Full name, surname, company name, position

  • Contact Information:
    Email address, phone number, business address, website URL

  • Billing Information:
    Invoices, payment records and transaction details (card details are processed via third-party payment providers and are not stored by us directly)

  • Account Information (if applicable):
    Login credentials and account preferences

  • Communication Information:
    Messages and enquiries sent via our website forms, email, social media or phone

Non-Personal / Technical Information

We also collect information that does not directly identify you but helps us understand how our website is used:

  • Device Information:
    IP address, browser type, device type, operating system

  • Usage Data:
    Pages visited, time spent on pages, click paths, referring URLs

  • Cookies & Tracking Data:
    Information collected through cookies, pixels and analytics tools (e.g. Google Analytics, Meta Pixel)

 
Sensitive Personal Information

We do not intentionally collect sensitive personal information (e.g. information about your race, religion, health or political views). If such information is provided, it will only be processed where necessary and in accordance with applicable law.

How We Collect Information

We collect information in three main ways:

Directly from you

  • When you fill in contact forms

  • When you request a quote, strategy call or proposal

  • When you email, call or message us

  • When you subscribe to our newsletter or download a resource

  • Through cookies and tracking technologies when you visit our website

  • Through analytics and performance tools (e.g. Google Analytics, Meta Pixel)

  • From advertising/marketing platforms (e.g. Google, Meta)

  • From social media platforms when you interact with our content

  • From publicly available sources (e.g. business directories, your website)

How We Use Your Information

We use your personal information for the following purposes:

Providing and Improving Our Services

  • To deliver digital marketing services (website design, SEO, paid advertising, social media management, graphic design, etc.)

  • To create proposals, quotes and strategy recommendations

  • To personalise and improve your experience with our services and website

  • To respond to your enquiries, questions and support requests

  • To send project updates, service notices and administrative emails (e.g. invoices, statements, contract information)

  • To send newsletters, educational content and promotional offers

  • To inform you about new services, updates or limited-time campaigns

  • To analyse the performance of our marketing efforts and campaigns

You can opt out of marketing emails at any time by using the unsubscribe link in our emails or contacting us directly.

Your Privacy Rights

Depending on your location and applicable law (including POPIA and GDPR where relevant), you may have the right to:

Access – request a copy of the personal information we hold about you

Correct – ask us to correct or update inaccurate or incomplete information

Delete – request that we delete certain personal information (subject to legal obligations)

Object or Restrict – object to certain processing or request that we limit how your data is used

Withdraw consent – withdraw consent where processing is based on your consent (e.g. marketing emails)

Contact Information

If you have any questions, concerns or requests regarding this Privacy Policy or how we handle your data, please contact us:

Perez Digital
Website: https://www.perezdigital.co.za
Email: info@perezdigital.co.za
Phone / WhatsApp: +27 67 927 3998

Address: 25 Parliament Street, Cape Town

We will do our best to respond within a reasonable timeframe.